PR for B2B brands
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PR for B2B brands
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Want media attention? Follow the leader…
Checking out your competition’s website is a good place to start building your own media list. It’s often referred to as the ‘follow the leader’ technique and is a great way to figure out which publications you should appear in. You can do this in one of two ways....
5 Story Lines Journalists LOVE
What’s your story? Do you need a bit of inspiration? Watch my video where I share 5 story lines the press LOVE! https://youtu.be/koTmZ4zet3A A journalist will be looking for a good story or angle. Try to offer something new and different, not just ‘run-of-the-mill’....
How and where do I find journalists?
https://youtu.be/8wTVBOoCp9w I get this question a lot. In this video I share my 3 top tips. Prefer to read it? Here's the transcript... Where do you find journalists to write about you? Hi ya’ll, I’m Chenoa Parr and I’m a PR coach with over 25 years’ experience. I...
What’s the one thing stopping you from getting press coverage?
With press coverage you get visibility. It opens doors. It helps people to find you. It’s amazing and very powerful for getting your message out there. So what’s stopping you from getting that sweet press coverage? It’s YOU. “But I’m going to attract attention!” (I...
Summer offer – PR Power Hour for £99
Want press coverage but don't know where to start? Have a story but not sure how to contact a journalist or even where to find them? Book my Power Hour for £99 (normally £149) until 29th August. This is for you if: You want a one-to-one session in a short period of...
Client Win: Vegan Owl rescues Peggy the Piglet
My client - Lisa Buck - has been getting some fantastic press coverage this week... Lisa, also known as The Vegan Owl is on "a mission to help people find their easiest path to living on a plant based diet." This week she had an amazing story to tell about Peggy the...
How to write a press release for your local newspaper
You’ve got a story for your local paper and not sure what to do. A good place to start is by writing a press release. What is a press release? A press release is a short compelling story sent to the media. This could be the launch of a new business or event or an...
The AUTHOR

Originally from Louisiana in the good ol’ USA, Chenoa Parr is a PR and media relations strategist who has spent over 25 years working in the corporate world.
She now shares her knowledge and expertise helping B2B brands to skyrocket their reputation, attract new clients and position themselves as experts in their field by landing high-profile media coverage.
Chenoa guides her clients through her 5-step process to pitch and land their dream media coverage.
Her clients have appeared in The Times, The Guardian, BBC and countless other media.
hello@chenoaparr.com
07963 390 176

hello@chenoaparr.com
07963 390 176

