Into the Spotlight

6 week group coaching course

Does this sound familiar?

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You want press coverage but have no idea where to start!

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You’re struggling to promote yourself and gain attention in a sea of experts competing in your field.

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You’ve had previous success in the media but need some new ideas to get back in the media spotlight

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You’re fed up approaching the media, pitching your best stories and ideas, only to hear nothing back – not even a ‘thank you, I’ll look at it’

Then you’ve come to the right place!

Appearing in the media is great for business. It’s a must for anyone wanting to boost their visibility.

Whether you want to appear in your local, regional or national newspapers, magazines, radio, podcasts, guest blogging and TV – it can all help you get in front of your dream client without being too salesy, pushy or sleazy.

Why is it important? It can help you attract new clients, build your credibility and position you as an expert in your field.

You become the ‘go-to’ industry expert which means more people can discover you and helps to build your audience.

If you want step-by-step guidance on how to position and pitch yourself to the media, then you’ve come to the right place.

Imagine how great it would feel to be featured in your dream media… that boost in confidence, that validation that ‘hell yeah, you’re amazing at what you do’!

With my 6-week GROUP COACHING COURSE, you’ll learn…

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How PR can help your business

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Media Mastery

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How to develop potential stories and content by thinking around the edges of your business

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How to create your media vision

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How to work out your messaging for the media

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How to turn your passion into your expert topic

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How to make the media fall in love with you

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What sort of thing journalists are looking for, and why it’s not what you think it is!

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How to find out where your ideal client hangs out

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How to become a media magnet

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How to use quick wins to get yourself featured within days of starting the course

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How to develop your dream media list

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How to craft perfect pitches and land the press coverage you deserve

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How to make the most of your media coverage once you’ve landed it

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How to leverage your media coverage to help build your email list

A step-by-step course that will teach you how to be your own PR guru, get featured in the press and attract new clients.

Into the Spotlight 

includes…

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Live Sessions

Each week I’ll deliver a live one-hour training module where you can ask questions. The course is also supported with workbooks and resources.

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Support & Accountability

In addition to my personal support throughout, you’ll have the support of your peers – a group of like-minded people who are on the same media journey as you. We’ll share your experiences and help celebrates your wins, with the occasional nudge and kick up the ass when you need it!

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Community

Invitation to the exclusive Into the Spotlight Facebook group where you can post questions and ask for feedback. I’m in there every day to advise and respond to your media questions every step of the way.

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Workbooks & Resources

Each module is supported by a workbook that you can print out so you can implement what you’ve learned. You’ll also get access to the resources I’ve successfully used over the years to get that sweet press coverage!

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Knowledge

The course is based on my 25+ years’ experience of working with the media and placing my clients in countless high-profile pieces. Over that time, I’ve learned what works and what doesn’t, so I’ll share this knowledge with you.

Into the Spotlight

takes you through 6 vital steps…

Create Your Media Vision

I’ll walk you through the steps to crate your media vision. You’ll learn how to set your goals, how to start thinking about what you want to be known for and start pulling together your dream media list. You’ll also learn a few quick wins to get you featured quickly.

Craft Your Messages

This is probably one of the most important steps in the whole course. Your message is the bedrock of your media outreach. In order to land coverage in your dream media, you’ve got to get this right.

Become a Media Magnet

Learn the tips and tricks of how to make the media love you.

And it’s not what you think!

Develop Your Media List

You’ve crafted your message and learned how to make the media love you, now you need to develop your little black book of media contacts.

Pitch & Land Press Coverage

I’ll share my templates for pitching your story to the press. I’ve done all the hard work for you over the at 25 years. All you need to do is fill in the blanks.

Leverage Your Media Coverage

Once you’ve landed your dream coverage, now what? I’ll show you how to maximise and amplify to cash in on that coverage.

Into the Spotlight IS FOR YOU IF:

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You’re tired of playing it small and you want high-profile media coverage to get noticed and take yourself to the next level.

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You’re struggling to promote yourself and gain attention in a sea of experts competing in your field.

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You’re fed up approaching the media, pitching your best stories and ideas, only to hear nothing back – not even a ‘thank you, I’ll look at it’

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You want that sweet media exposure that you deserve so you can step out of the shadows and into the spotlight.

What former clients say

“Chenoa is a PR and Marketing guru that specialises in telling stories and increasing brand awareness. I had the pleasure of working with her for 18 months and couldn’t have asked for a better person to learn from.”

Mike Campbell, Marketing Executive, Gas Tag

“Chenoa Parr PR is a great resource of information for any person in business. She shares powerful insights into how PR can elevate your brand and raise your visibility. She has really helped me learn how to write a bio and the etiquette involved in pitching to the press. I highly recommend Chenoa. She puts the glamour into PR.”

Aileen Kelly, Art with Heart

“After just one quick call with Chenoa I knew I wanted to work with her. Her whole attitude and incredible knowledge of PR really put me at ease. Following Chenoa’s advice, within just one week I had appeared on the BBC local news and had 2 online news features and a newspaper article written about me and my mission to help people find their easiest path to living on a plant-based diet. More media exposure is already lined up for the coming months.”

Lisa Buck, Vegan Owl

My clients have been featured in…

CHENOA’s BIO 

Originally from Louisiana in the good ol’ USA, Chenoa is a PR and media relations strategist who has spent over 25 years working in the corporate world.

She now shares her knowledge and expertise helping coaches and consultants to skyrocket their reputation, attract new clients and position themselves as experts in their field by landing high-profile media coverage.

Chenoa guides her clients through her 5-step process to pitch and land their dream media coverage.

Her clients have appeared in The Times, The Guardian, BBC and countless other media.

hello@chenoaparr.com

07963 390 176

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